SAP

ความท้าทาย

SAP needed content that could carry complex enterprise propositions to business audiences without losing them, across video, seminar collateral and digital media.

แนวทาง

We built a premium content programme: ideation and scripting for video, data visualisation for the statistics that mattered, and a consistent design system across print and digital so every asset felt like part of one argument.

การดำเนินการ

• 01Content creation, ideation and scripting for brand and product videos
• 02Seminar digital and print collateral
• 03Infographics and visualisation of statistical data
• 04Web banner suites for digital media campaigns
• 05Design system applied consistently across formats

ผลลัพธ์

A library of premium B2B content assets that gave SAP's marketing and events teams material they could deploy across the region.