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Gamification in the workplace: Less ping-pong, more psychology
Proper use of gamification for the workforce can provide organisations with a competitive advantage in the changing business environment.By: HRM Asia Newsroom | November 8, 2018...
Marketing with a Purpose – Interview with Matthew Lim
Mobile marketing, social apps, empowering employees on social media… Marketers are developing customer-centric and innovative strategies to drive engagement and deliver personalized experiences. Businesses [...
LOOK #Pepsimoji uses augmented reality to show your mood
PepsiCo has launched a set of 26 emoticons in Singapore featured on Pepsi bottles and cans for its latest Pepsimoji campaign. Partnering with Moove...
Coca-Cola and PepsiCo vie for commuter attention in Singapore
SINGAPORE – As Singapore experiences hotter-than-usual weather, beverage brands Coca-Cola and PepsiCo have taken to the streets to entice and engage consumers with some [...